The U.S. Census Business Builder, which is a suite of services that provide selected demographic and economic data from the Census Bureau tailored to specific types of users in a simple to access and use format has updated some key features for July 2017. Of particular note is some key features which will affect how small businesses can tailor their business.
The 2.2 Update will allow access to key demographics and economic research so businesses will understand their potential market better. The Small Business Edition has been created for small business owners who need key data for their business plan or to better understand their potential market. It presents data for a single type of business and geography at a time. There is also a Regional Analyst Edition which will be primarily be used for entities looking for a broader pictures of people and businesses.
According to the release here are the key features and what is new for the Census Builder Update:
Key Features
- Easy to use menus and Search tools to select the location you’d like to research and nearly all types of businesses
- Interactive maps to browse and download data about the selected area and type of businesses
- A customizable dashboard that includes time series and geographic comparison charts
- Interactive and downloadable reports (including charts) that can be easily incorporated into your research
- Optimized for your smartphone or tablet
What’s New in 2.2
New and Expanded Content:
- Agriculture data (for select Agriculture NAICS codes at the state level only)
- International Trade data (for select Agriculture, Mining, and Manufacturing NAICS codes at the state level only)
- Expanded Consumer Spending data
For individuals looking to start a new business or already have an existing business but want to expand to another region, this will be an important free tool to gain thorough research.
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