Google has decided to give clarification around sites with pop-under pages. A pop-under page is one that pop up in front of your browser window. The page thus obscures the content that you want to read and have to click off of the pop-under page. You can read the full release here but in short Google states:
“Pop-under ads can be annoying as well, as they will “pop under” your window, so that you don’t see them until you minimize your browser. We do not believe these ads provide a good user experience, and therefore are not suitable for Google ads.That is why we recently clarified our policies around pop-ups and pop-unders to help remove any ambiguity. To simplify our policies, we are no longer permitting the placement of Google ads on pages that are loaded as a pop-up or pop-under. Additionally, we do not permit Google ads on any site that contains or triggers pop-unders, regardless of whether Google ads are shown in the pop-unders.”
The policy should put webmasters and site owners on notice that Google is taking seriously ads that are unhealthy for both individuals reading content and advertisers. It will be the responsibility of the website owner to know whether they are compliant with Google’s rules. The failure for non-compliance may result in the banning of the user to place ads using Adsense.
No comments:
Post a Comment