Monday, November 13, 2017

Google Has Dropped Instant Search


Google’s Instant Search feature which automatically prompts search results while you type a query has been removed as a feature.  The rationale behind Google’s decision is that search is now becoming mobile and as a result of this, there isn’t much of a need for it.  According to a spokesperson speaking to Search Engine Land
“We launched Google Instant back in 2010 with the goal to provide users with the information they need as quickly as possible, even as they typed their searches on desktop devices. Since then, many more of our searches happen on mobile, with very different input and interaction and screen constraints. With this in mind, we have decided to remove Google Instant, so we can focus on ways to make Search even faster and more fluid on all devices.”

Google Instant was a response to the fact that a lot of users are perceived as slow typers. On a desktop, Google’s search engine would help users by sending out text suggestions in the below the search field as well as constantly refresh the page as you type additional information.  Faced with the fact that more people are using mobile as well as having to manage two search engines, Google decided to end the feature.  Although the feature will be terminated,  you will still be able to get search suggestions while you type and you can click on those suggestions to see the results. This means that pages will not load unless you click on the search or press enter.



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